Shop Local: The Niche

The NIcheIn one of my first posts I mentioned that The Niche is one of my favorite locally owned clothing stores; today I am going to get a little more in depth about what makes it awesome–you get the boutique experience (without the boutique price tag) from the moment you walk through the front door.

You are always greeted by a friendly smiling face who is more than willing to assist you and are instantly taken aback by the trendy fashions and home decor. Similarly to other boutiques, the Niche stocks relatively low amounts of stylish inventory, so you can be sure that you are making a unique purchase.

Lucky for us though, the Niche differs from normal boutiques in one significant respect…their price tags. I love the Niche for many different reasons, but most of all for their super low prices. The store carries various affordable purses, scarves, hats and jewelry, and many of the tops are priced between $20 and $40 with denim ranging upwards of $50.

The NicheIt is unlikely that founder Jamie Getty knew what she was getting herself into when she opened her doors in November 2004. What began as a modest retail location in Shopper’s Square on Plumb Lane has since become somewhat of a Northern Nevada staple. The store has expanded to four locations and seems to be busy more often than not.

The Niche was voted as the “Best Women’s Clothing Boutique” and the “Best Boutique Clothing Store” in 2010, 2011 and 2012, and I do not doubt they will continue their reign in 2013. The Niche currently has four locations, which you can find more information about below.

Reno, Nevada

1300 East Plumb Lane
Hours: Mon-Sat 10am-6:30pm,  Sun 11am-5pm
(View Map)

Sparks, Nevada

121 Los Altos Parkway
Hours: Mon-Sat 10am-6:30pm,  Sun 11am-5pm
(View Map)

Carson City, Nevada

931 Jacks Valley Road
Hours: Mon-Sat 10am-6:30pm,  Sun 11am-5pm
(View Map)

Truckee, California

10164 Donner Pass Road
Hours: Mon-Sun 10am-6pm
(View Map)

The next time you are looking for a trendy outfit or an unforgettable gift, I recommend checking out the Niche–You won’t be disappointed!

Photo Credit: 1, 2, 3


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